For as long as I can remember, I have known the basic differences between a Chardonnay and a Sauvignon Blanc or between a Pinot Noir and a Shiraz, or at least it seems that way. However, there were times, before I’d read my first wine magazine, before taking my first wine course and before years of tasting, that I knew nothing about wine – so how on earth did I choose a wine in a shop or restaurant? How do you?
Obviously wines on promotion get the most attention and since over 50% of wine in the UK is purchased during our routine visits to the grocery store, these offers hold great sway. We all love to feel we’re getting more for our money, so why not take advantage of the wine that was £8.99 and is now half price? And sometimes these are valid choices, but other times, we can still get as good a deal by avoiding the offers and simply making a careful selection.
So how do you choose wine? Do you go into a shop knowing the sort of wine you want (light, crisp white or full-bodied, powerful red) and then decide based on price? The label? The region? The grape? The meal you’re cooking? The event you’re attending? What is the process of elimination you use to narrow down the choices? What are some tools you think would be helpful next time you are faced with the daunting aisles of bottles all vying for your attention?
These aren’t rhetorical questions – I’d really like to know! Please leave a comment and tell me about your experiences of buying wine – the good, bad, and especially the ugly!
Don’t be shy! We can learn together
Looking forward to hearing from you!
There’s always time for wine!
Tara – Wine Passionista